Slow Ventures, an early-stage venture capital firm with offices in San Francisco, Boston, and New York, has launched the Slow Ventures Creator Fund, dedicated to investing in content creators who demonstrate entrepreneurial potential.
The Creator Fund targets creators who have established engaged communities, particularly those with a significant presence on platforms like YouTube. The fund seeks to invest in creators who are not only content producers but also entrepreneurs capable of launching scalable businesses in specific verticals, such as construction, gardening, or education. The typical investment ranges from $1 million to $3 million, aiming to acquire approximately a 10% stake in the creator's holding company, which encompasses various business ventures beyond traditional media revenue.
In February 2025, Slow Ventures announced the closing of the $60 million Creator Fund. The fund's capital was raised from institutional investors, including MIT and the University of Michigan, as well as endowments and family offices. This dedicated fund reflects Slow Ventures' commitment to recognizing creators as formidable entrepreneurs and supporting them in building substantial businesses.
Investment Strategy
The Creator Fund employs a hands-on investment approach, focusing on creators who view their content and audience as strategic assets for launching new companies. The fund provides flexible capital, allowing creators to experiment with content production, hire teams, and build broader businesses. This strategy emphasizes the potential of creators to develop venture-scale businesses by leveraging their engaged communities and niche expertise.
Notable Investments
While the Creator Fund is a recent initiative, Slow Ventures has previously invested in creator-led businesses. One example is their investment in Marina Mogilko, a YouTube creator who has successfully expanded her content into multiple business ventures.
